Introduction: The Hidden Truth Behind New Clothing
Carlson Cleaners is informing consumers about an often-overlooked concern: the assumption that new clothing is clean simply because it appears fresh off the rack. While many people remove tags and wear new outfits immediately, the company emphasizes that garments undergo extensive handling, treatment, and shipping long before reaching a store. According to Carlson Cleaners, this process leaves behind invisible residues that are not removed until the garment’s first proper wash.
Why New Clothes Look Clean But Aren’t
The organization explains that retail-ready clothing is designed to look flawless—neatly folded, wrinkle-free, and visually appealing. However, this appearance reflects packaging and finishing treatments rather than genuine cleanliness. Carlson Cleaners notes that these garments still carry substances and particles from manufacturing, shipping, and storage environments.
What’s Lurking Beneath New Clothes
Factory Dust and Fibers
Carlson Cleaners reports that many garments are produced in large manufacturing facilities filled with airborne lint, fibers, and dust. These particles cling to the fabric and embed within the weave.
Handling Residue
Throughout production, packing, transport, retail stocking, and customer try-ons, clothing is touched by numerous individuals. Each interaction leaves behind microscopic oils, bacteria, and sweat.
Storage Contaminants
Clothing may also sit in boxes, warehouses, or store shelves for extended periods. Carlson Cleaners warns that during this time, garments can accumulate moisture, attract mold spores, or absorb odors.
The company stresses that washing new garments—at home or through a professional Wash and Fold Laundry Service—removes these unseen contaminants. While clothing may appear fresh, they emphasize that “clean” does not mean “sanitized,” highlighting the importance of a thorough first wash for comfort and skin protection.
Harmful Substances Found on Unwashed Clothing
Carlson Cleaners highlights that new garments are often treated with chemicals long before they reach stores. These treatments preserve appearance and prevent issues such as wrinkles and mildew during long-distance shipping. However, many of these chemicals are harsh on the skin and may remain on fabric even after several washes.
Common Chemical Residues Found on New Clothing
| Substance | Why It’s Used | Why It’s a Problem |
|---|---|---|
| Formaldehyde | Prevents wrinkles during shipping and storage | Can cause skin irritation, especially in warm or humid conditions |
| Azo Dyes | Produces vibrant, rich colors | Some variants release carcinogenic compounds when damp |
| Flame Retardants | Used in children’s wear and work uniforms | Linked to hormone disruption and allergic reactions |
| Finishing Agents | Creates smooth or glossy fabric textures | May include silicones and resins that irritate skin |
| Antimicrobial Sprays | Prevents mildew growth | Can trigger allergies and weaken natural skin barriers |
Carlson Cleaners clarifies that these details are factual and not fear-based warnings. Many major clothing brands rely on such treatments, making first-time washing essential. The company emphasizes that its professional laundry service uses temperature-controlled water, fabric-specific detergents, and neutralizing rinses to safely remove these residues.
How to Safely Wash or Treat New Outfits
Carlson Cleaners explains that effective first washing does not require expertise—but it does require paying attention to details. Different fabrics respond differently to water temperature, detergent potency, and mechanical agitation. A misstep may cause fading, shrinkage, or fabric damage. The company highlights the importance of cleaning garments thoroughly while maintaining their original quality.
Must-Know Tips for First Washes
1. Read the Label Carefully
Care tags offer specific guidance on what each garment can handle, especially delicate pieces like silk or linen.
2. Separate Colors
Carlson Cleaners reports that new clothing, particularly dark or vibrant items, often bleeds dye during the first wash, making separation crucial.
3. Use Mild Detergent
A gentle, enzyme-free detergent helps protect fibers and prevents garments from feeling stiff or rough.
4. Avoid Overcrowding the Washer
Allowing space ensures detergent circulates properly and prevents residue from remaining on the garment.
5. Air-Dry When Possible
The company warns that high dryer heat can trap remaining chemicals in the fabric and distort shape, making air-drying a more suitable option.
Why Professional Laundry Services Are Worth It for First Washes
Carlson Cleaners states that the rising demand for Wash and Fold, Laundry Drop-Off, and Pickup and Delivery Services is driven by precision, not convenience alone. Professional cleaners understand garment behavior, detergent chemistry, and equipment capabilities better than typical home environments can replicate.
The company explains that for a garment’s first wash, removing unwanted substances without damaging the fabric’s color, texture, or structure is critical—an area where trained professionals excel.
What Professionals Do Differently
1. Expert Fabric Sorting
Garments are sorted by fabric type and color to protect against dye transfer and fiber degradation.
2. Tailored Temperature and Detergent Control
Professionals adjust settings based on each fabric’s unique needs.
3. Sanitization Standards
Commercial-grade systems remove chemical residues and bacteria more effectively than household machines.
4. Finishing Touches
After cleaning, garments are folded, pressed when necessary, and returned ready to wear.
5. Convenience and Reliability
With pickup and delivery options, customers enjoy expert-level care without disrupting their schedules.
Carlson Cleaners: A Trusted Leader in Sarasota for Over 30 Years
Carlson Cleaners encourages consumers to let their team handle first-time washes for new clothing. The company explains that while new clothes may look fresh, they often contain dyes, residues, and chemicals that irritate the skin. Professional handling ensures garments are both safe and comfortable.
Founded in 1989 by Don Carlson, the family-owned business has been serving Sarasota’s laundry needs for more than three decades. Today, Don’s children—Amanda and Donald—continue the tradition by managing all steps of the process in-house, from careful sorting and premium detergents to gentle drying and professional folding.
Recognized as Sarasota’s #1 Cleaners for seven consecutive years, Carlson Cleaners merges modern efficiency with personalized local service.
The company welcomes first-time dry cleaning customers and invites the community to schedule their first FREE Pickup and Delivery Service by calling (941) 275-4647, emailing [email protected], or visiting 3115 Southgate Circle, Sarasota, Florida.


